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Mowry — Anti-Viral Marketing
Published: 2008-06-28 04:25:02 +0000 UTC; Views: 1114; Favourites: 17; Downloads: 27
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Description
This was for a viral site we were going to use to help promote "TRANSFORMERS: THE REIGN OF STARSCREAM" early on. You'll remember one of the two lines Starscream had in the film was "I live to serve you, Lord Megatron." Well, he's in control now, so live to serve HIM.It doesn't work now, but the URL was [link] and you would have been able to log in, get clues, download artwork, blah, blah, blah.
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Comments: 6
This makes me happy. lD It would have been hilarious to have one of those warm fuzzy campaign commercials with Megatron and Starscream.
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Yeah, I know. Ideas are always thrown around, but realistically, there ends up being very little time to get things done.
Ryall and I talked of doing a whole election campaign (here in the states, it's an election year) between Megatron and Starscream. With "All Hail Megatron" and "Reign of Starscream," we thought about giving each character some "commercial time" in the books and on the website, then letting fans vote for their leader.
But there's that thing called time, that we simply didn't have.
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Would have been a definitely interesting and hilarious idea had it been carried out though :]
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That sounds like it would have been a neat idea... I'm picturing it in my head and it's making me chuckle. (Ironically, I'd probably vote for Movie Starscream over G1 Megatron...)
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Cool idea, as well as a cool poster. Too bad it didn't work out...
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