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SankofaRida — Back From The Dead Red Sauce 2
Published: 2010-04-22 12:46:04 +0000 UTC; Views: 1933; Favourites: 22; Downloads: 0
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Description
Credit to for the Old Paper Texture[link]Assignment For Advertizing Practices: Hot Sauce Label
Client:
Generic Hot Sauce Co.
Target Audience:
Describe traits and tastes of your consumer:
Pirate Fan, Fan of cuisine know for spicy sause like Cajun and Caribbean.
What is their favorite activity?
Reading Comics, Mystery Novels and watching movies about Adventure and the Supernatural
What do they like to eat?
Caribbean Food, BBQ, Creole/Cajun food, Rum or Bourbon
Why would they use your hot sauce?
Perfect addition to BBQ or just to add some soul to a dish.
Attitudes:
List 3 adjectives used to describe your hot sauce (no synonyms):
1. Feverish
2. Seductive
3. Vicious
Copy Points:
List 3 memorable truths about your hot sauce.
1. The lingering sting from the heat
2. The rush of adrenaline
3. Tastes great along with Jamaican Rum
A Simple Truth:
In the simplest language possible (one sentence),
what will make your product memorable?
"It will seduce your senses, scorch you nerves
and make you thirst for more."
A Single Message:
Rewrite this sentence to position your ad in the marketplace.
"Savor the Sweet Trade."
Character Name:
Jacquotte Delahaye (known as Back From The Dead Red)
Product Name:
Back From The Dead Red Sauce
This is the 2nd design that the consumer will see, after they remove the 1st label.
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Comments: 6
This is pretty awesome. It'd work really well as a cd cover, or something, I think. (though a label works just as well =^_^= )
👍: 0 ⏩: 0
pretty sure if I saw hot-sauce with that label i would buy it immediately. Very cool.
👍: 0 ⏩: 1
