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socar — Stop it MOAR!
Published: 2013-02-20 10:14:17 +0000 UTC; Views: 4109; Favourites: 21; Downloads: 0
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Description Deviant Art is at it again, this time in cahoots with Neil Gaiman: ayame-kenoshi.deviantart.com/j…

At first, I thought this was a charitable effort, with Blackberry as its corporate sponsor.  Under that supposition, I disapproved, and expressed my disapproval, but very mildly.  Now, watch me disapprove rather more forcefully (but still quite politely, because I'm repressed, that way):

The Keep Moving Project is NOT a charity, with Blackberry as its corporate sponsor. It's an advertising campaign for Blackberry, from which Neil Gaiman expects to make a small profit, which he will donate to an unspecified cause. So...problems:

1) Contributors don't know what they'd be contributing TO, beyond Blackberry's continued success.  Does Neil Gaiman's idea of a worthy cause coincide with yours?  Who knows?  (There may be somewhere online where one might discover the intended beneficiary, but I couldn't find it.  It all seems a bit airy-fairy, to me.  I am happy to donate my work and my time to legitimate, registered charities, when I can afford it, but this is not an appropriate way to solicit donations.  It's...well, awfully tacky, isn't it?)

2) Publicity for artists involved might be rather limited, as Blackberry is not obliged to credit them in all instances where their art might appear. It's highly unlikely artists would get NO credit, but their work--their free work--could certainly be used in manners far beyond the scope of its original intent.

3) This is basically your standard-issue "ha, ha; fight for the chance to work for free, lowly nobodies!" competition. It's exploitative and demeaning.  If Neil Gaiman would like to collaborate with artists, he should ask politely.  And he should not expect anything of the artists that he is not demanding of himself.  Sometimes, creative people band together to create something they're passionate about, with no certainty of profit:  artists and writers collaborating on comic book submissions are a good example of this.  But we usually do these sorts of things with our friends or trusted colleagues--people we know, people we respect, people with whom we share a mutual trust.  Not random people on the Internet, who compete for the privilege.

Let's not encourage it, and encourage everybody else not to encourage it! (That is to say...let's discourage it!)

Neil, DA, you are DOIN IT RONG!
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Comments: 56

socar In reply to ??? [2013-02-21 19:45:32 +0000 UTC]

To be fair, as I said, it's highly unlikely the winners wouldn't get ANY credit. That's being very much overblown. I am almost positive the winners would get very clear credit, on the calendar itself, and on the website being put together for it. However, there's a possibility their work would appear in other Blackberry-related advertising material (ads for the contest, mostly, but they COULD use it just about anywhere), without credit. But as long as they don't use your image for something far beyond the scope of the contest (which they technically could, but probably wouldn't), that's not a big deal. I mean, when you see an ad banner in the iPhone's app store, just for example, it has someone's art on it. The banner doesn't say whose. But if you buy the game, or go to the game's website, you can find out who the artist is, in most cases. That is not abnormal, or bad. A problem would ONLY arise if your art was used to advertise something unrelated to the contest, so there'd be no easy way to find out where it came from, or who you are.

The meat of the problem is exploitation of primarily young, inexperienced artists in the interests of advertising for a massive corporation. Blackberry is the primary beneficiary of this contest; the participants (even the winners) get very marginal benefits--a small amount of exposure, and no compensation. They don't get to "work with" Neil Gaiman, in the sense that an artist would usually work with a collaborator in a project. This competition is being touted as a chance to be part of a project with one's hero, create with him, et cetera, but the winners don't REALLY get to do that. Mr. Gaiman (or Blackberry?) just picks a set of winners from a pool of already-completed work. I can tell you, I've collaborated with a lot of artists and writers, in my day, and that's not the way it works.

This is more akin to a job where the client only wants to deal with the artist's agent, in terms of personal interaction: client contacts agent > agent passes details to artist > artist provides sketches > agent forwards sketches > client picks a sketch > artist completes work, without ever having spoken to the client. And even with the artist and client never directly interacting, the job progression is more interactive than this competition, as the client does, at some point, approve a sketch.

Oh, and there's one more step, when it's a job: artist gets paid. Only, that's missing, here.

This WOULD have been a nice idea, if Mr. Gaiman had just come to his fans, and said "Hey, let's make something wonderful together," without attaching a corporate beneficiary to it. Or if Blackberry were making an investment in the arts, by covering the cost of hiring young, up-and-coming illustrators to work with Mr. Gaiman. But that's not what's going on, so the nice idea has been spoiled; what a shame.

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Toradh In reply to socar [2013-02-22 10:00:21 +0000 UTC]

True enough. It wouldn't even actually be a rip-off if people were simply told all these conditions, and if artists are willing to "work for free", then fine. It's always those conditions in the margins which you only read when it's too late, isn't it?

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socar In reply to Toradh [2013-02-22 11:13:20 +0000 UTC]

Well, not exactly FINE...artists working for free on commercial projects carries its own set of problems. And taking advantage of people who don't understand the issues with that sort of thing is never ethical. But promising something that isn't really being offered, in this case, the chance to work with Mr. Gaiman in any meaningful sense, just makes it worse.

If Blackberry wasn't involved, and this was a true collaboration, rather than a thinly-veiled ad campaign, offering no compensation would, indeed, be fine. There IS a place for art for art's sake, and that place is far away from corporate interests.

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Toradh In reply to socar [2013-02-22 13:24:02 +0000 UTC]

But agreeing to work for free is a conscious decision, so it's the artist's own fault so to speak. Except if they're not aware of it :

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timtoe [2013-02-21 07:07:39 +0000 UTC]

Well said, and I'm glad there's someone else saying it.

I've voiced my concern on Twitter, and received a few responses from him, but they weren't satisfying. If this is all in fun, as he states, then why does it have to have a corporate host? I'm not saying that he is exploiting the trust of his fandom, but I do hope he understands that it would be very irresponsible and destructive to misguide people for his own short term financial gain.

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socar In reply to timtoe [2013-02-21 07:26:50 +0000 UTC]

Yeah, that's the thing, isn't it? And, really, how much IS he creating something with his fans? It looks like he has written some stories which include a few fan suggestions, and then he's going to pick 12 already-completed contest entries as winners. It doesn't seem like there's any significant or personal interaction or idea-sharing, at all. And then there's the corporate sponsor, which turns out not to be a sponsor, but the prime beneficiary of the whole campaign.

What Mr. Gaiman describes, with all this talk about fun, collaboration, and creating together, is not even remotely what's happening...the disconnect is massive.

Of course, it's really hard to admit you've made a pig's ear of a nice idea, and in front of a huge audience, to boot. Sometimes, it's hard to admit it even to admit it to oneself. Maybe, even if he never owns up to the mistake, he'll at least avoid repeating it.

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timtoe In reply to socar [2013-02-21 07:46:44 +0000 UTC]

I have to assume money and contracts have crossed hands between him and BlackBerry. So, maybe we will never see him admit anything, because he legally can't.

And I'll be crass, because other people are avoiding it: this whole thing is absolutely masturbatory. From the contest lingo: "If a picture is worth a thousand words..." but Gaiman's really only offering up 600 words and expecting a lot of pictures for that. So, I agree with you on the collaboration being a sham.

All of this makes me wonder if he really doesn't remember what it's like to be in the position of the starving artist who needs a springboard in order to become something or even just to make an income from their work.

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socar In reply to timtoe [2013-02-21 08:13:38 +0000 UTC]

Yeah, that thought crossed my mind, the possibility that he CAN'T admit his error.

It probably is hard to remember poverty, when you're worth millions, unless you were so poor it affected your health in a permanent and obtrusive way. But it seems odd to be so oblivious you can't even imagine other people's positions.

Anyone can have a blind spot; the point at which it becomes obnoxious is when repeated attempts to call attention to it are met with resistance or disbelief.

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PeteMohrbacher [2013-02-21 04:31:13 +0000 UTC]

The basic idea behind this is pretty simple. Blackberry wants creative people to associate their brand with celebrities like Neil Gaiman. They paid DA and Neil Gaiman a bunch of money in an attempt to make this happen. They don't give a shit about this calendar or the artwork that's being submitted for it.

Nothing nefarious, or particularly insensitive is going on. But nothing really positive is going on either. It's a pretty weak event being held by uncreative and boring people.

The idea that people are working for free is kinda silly because the money in this event is being spent to get them to participate. Blackberry not chipping in a few extra bucks for prizes was sort of a dumb move on their part if they wanted to get some eyeballs on their stupid thing.

I suppose that if someone really liked the idea of Neil Gaiman browsing past their collage about the month of March while his assistant keeps him up to date on his travel schedule, I think they should do this.

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socar In reply to PeteMohrbacher [2013-02-21 04:37:12 +0000 UTC]

The intent does not have to be nefarious or malign for the overall effect to be negative. It doesn't matter WHY people are being expected to donate work to a corporation...it matters THAT it is happening. The more this sort of thing happens, the more people accept it as OK, and the more it undermines all artists, including professionals.

It is one more drop in a very large bucket of mediocrity and needless exploitation.

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PeteMohrbacher In reply to socar [2013-02-22 16:26:56 +0000 UTC]

I would say that you posting your work on DA counts as donating your art to a corporation. You've given them the right to reproduce your work without credit or pay. They make a profit off of the traffic you drive to their site. The only distinction here is that you have real, tangible benefits to participating in DA, while this contest has little to no benefit.

Some people beg for free art and try to undermine our industry. I've gotten dozens of them. But trying to decry a corporation for running a DA contest with crappy prizes doesn't seem to fit that category. It's also just a bit too close to the sorts of arrangements that we have with profitable online community sites for me to be angry about it.

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socar In reply to PeteMohrbacher [2013-02-22 17:05:17 +0000 UTC]

Sorry, no; posting work on art sites is not working for free, or comparable to contests of this nature. For one thing, posting on art sites has a much greater chance, in almost all cases, for bringing in work, than entering a contest. Exposure via an art site also has a much greater lifespan. And participation in art sites offers a chance at GENUINE interaction with the art community.

The distinction that art sites offer tangible benefits is actually very important, in other words.

Contests with worthless prizes, not just this one, have become so prevalent that they are creating real problems, leading artists to believe it's absolutely fine for their work to be exploited like this, and, by their cumulative effect, hurting everyone's business. They are part of a larger problem.

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PeteMohrbacher In reply to socar [2013-02-26 15:33:37 +0000 UTC]

Saying that it's exploitation because it has a bad return on investment is ludicrous. I didn't become an artist because I wanted to get paid every time I touched a pencil to paper. I don't work for free, but I am very clear about when I'm working and when I'm making art for fun. Just because someone would have to pay you in order to enter this contest doesn't mean that it's work for everyone. Hundreds of people will enter this contest because it is fun, and trying to say that they are taking food out of your mouth is not fair. Contests having bad prizes do not make them exploitative. If anything, having no prizes makes this one of the least exploitative DA contests yet because people aren't being tricked into making artwork for pay they'll probably never receive.

I've submitted entries to Spectrum 3 times now and I've been included twice. I've never gotten any work or pay as a result of it. I've paid a couple hundred dollars in entry fees and the book is currently available for sale at a profit. I have seen no "tangible" benefit to submitting my art to Spectrum. By you're definition I'm being exploited. In fact, one could say that I'm being exploited worse than if I were to join this DA contest, which is free to join and whose proceeds being donated to charity. Why does Spectrum get a pass? Just because you might personally want to be a part of something shouldn't take precedence over whether or not it's hurting the business of art.

We understand instinctively that submitting to Spectrum doesn't hurt the business of art. If anything, it's been a critical part of our industry for the past 20 years. But I don't think we could define it as providing tangible benefits to everyone who enters it.

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socar In reply to PeteMohrbacher [2013-02-26 17:48:00 +0000 UTC]

Oh, one thing I missed--I also thought the proceeds of this contest were being donated to charity, when I first saw it. If this contest were being put on by a registered charity, not Blackberry, again, I'd be fine with it. But I did some research, and it seems like all references to charity can be traced back to a vague statement from Mr. Gaiman, where he mentions a print version of the project, which may or may not end up being made (I've seen conflicting accounts of whether there is to be such a version, or not), and whose profits (if it's made at all) will go to some unspecified charity. No registered charity is associated with this contest. We don't know which charity, if any, will benefit from the print version, in the event that it comes to fruition. I am hesitant to recommend anybody donate anything to charity, without knowing what charity it is, for obvious reasons.

The primary beneficiary of this contest is not charity: it's Blackberry. This is a for-profit ad campaign.

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socar In reply to socar [2013-02-26 18:08:46 +0000 UTC]

(The one problem I had with the contest, when I thought it was a charitable event with Blackberry attached, was that Blackberry was involved at all--I couldn't figure out quite what the connection was, there, or why the benefits should be split between charity and some corporation. And it also seemed weird that no charity was named. But the reason no charity was named is that none is, in fact, attached, as it turns out....)

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socar In reply to PeteMohrbacher [2013-02-26 17:31:42 +0000 UTC]

That's not quite what I said, though. I said that it's exploitation because a) everyone profits except the artists; b) it perpetuates the harmful ideas that visual art is not valuable, and that small amounts of non-targeted exposure are; and c) it has misleading terms (ie, artists are offered the chance to "work with" Neil Gaiman, when in fact, interaction with the man would be limited or nonexistent--but from the comments I've seen, a lot of people do not realise this). This contest is touted as a chance to collaborate with one's idol, for the pure joy of creation--and I would be absolutely fine with it, if that were the case: if nobody was making a profit, and everyone was doing it for fun. But it isn't. The artists are the ONLY ones expected to accept "fun" and "exposure" as their sole rewards. Everyone's time and effort is considered valuable, except the artists'.

If nobody profited, there would be absolutely no return on one's investment, beyond the enjoyment of it, and that would be fine. I wouldn't find it exploitative in the least. So it's misleading to boil the problem down to a matter of simple investment vs. return...which is why I didn't.

I don't think ANYBODY became an artist with the intention of getting paid every time they put pen to paper--I do a lot of artistic things for fun, myself. But the fact that this contest might be enough fun that it doesn't feel like work to you doesn't mean it shouldn't be classified as work. The intended usage of your art, the intended transfer of rights, the potential profit to others, et cetera, tend to place it within that realm. I mean, I do a lot of assignments that don't feel like work, because I am interested in the subject matter...but that doesn't mean I waive my fees.

The problem, as I have explained in detail already, is not that THIS contest in particular is taking food out of professional artists' mouths. It's that this contest, and the massive numbers of others like it, are part of a trend of exploitation and devaluation, which has been hurting the illustration industry for some time, now. Individually, they are not a threat. Collectively, and combined with other harmful practices, they are. Because they are only a small part of a larger problem, it's easy to miss the issues with them, entirely, but that doesn't mean they don't exist.

And it isn't simply the lack of prizes making this contest exploitative, as I have already explained. It's that the artists are the ONLY ones not reaping financial benefits. Why should everybody involved turn a profit, including DA (they didn't put up that ad for free!), except those who probably need it the most? That seems backwards, to me. Why isn't Blackberry making an investment in the arts, maybe offering some scholarships; targeted marketing; a call for portfolio submissions, then a REAL chance to work with Mr. Gaiman, for those selected--anything at all? There are so many ways this could've been done with less exploitation involved, or none at all--so why THIS way?

Even if this contest did have cash prizes, I wouldn't consider it an optimal way of harvesting art for commercial use: Blackberry would still be getting a massive pool of art to pick from, and only having to pay for the pieces they liked. But it's not LESS exploitative because nothing is offered to anyone, including the winners.

I've made another post, where I explained why Spectrum is not the same as this contest, and not exploitative--so, no, by my logic, you are not being exploited. The main reason Spectrum "gets a pass" is that it's MUCH more likely to get your artwork in front of people who can help you, and end up more than paying for itself. Being in Spectrum is more like placing an ad for yourself in an industry-targeted publication than entering a competition. Both times I entered Spectrum, it was worth it, in terms of work. I'm sorry to hear you did not have the same experience, but people frequently do--more frequently than they would by submitting to something like this. I'm not sure exactly what percentage of those included in Spectrum sees a boost to their clientele because of it, so I can only submit that I've heard more anecdotal evidence of inclusion being worth it than not. (They are charging hundreds of dollars in entry fees now, though? Wow; when I was in Spectrum, it was only $20! Times are changing....)

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PeteMohrbacher In reply to socar [2013-03-04 02:47:36 +0000 UTC]

Ending your posts on sarcasm is not an effective way to drive home a point. It only serves to be irritating.

"The intended usage of your art, the intended transfer of rights, the potential profit to others"

This is the only point I'm arguing. Under purely legal definitions, this contest doesn't differ from other contests/annuals/online communities. Though I can understand why this contest gives you an icky feeling. It's because it's being run by idiots who don't understand artists. I'm arguing that they are stupid idiots and you are arguing that they are malicious idiots.

There is a lot of gray area between a respected annual and a stuntman begging your for free concept art so he can pitch some movie that won't be made(you can replace stuntman with male model and you've got 2 real life examples in one). How dark or light that gray area is can be tough to measure, but I'm always one to look on the bright side. The way you've written your post and the replies reads to me like this particular contest registers as PITCH BLACK SHROUDED IN DARKNESS. It's not a contest I think most people should enter, but it's not as bad as you make it sound. Really. I think it personally just rubs you the wrong way. The only company making money on this contest is DA, who you seem to support.

The reason I argue in its favor has to do with the many artists I've met that don't do constructive things like post on DA or enter spectrum because of doomsayers telling them that they are being exploited. I met a talented man by the name of Raimundo a couple years ago at Dragoncon that I haven't been able to track down since because he was too afraid of posting anywhere online. My friend Leslie had to do a hard career reboot after she ended up between jobs for the first time in several years without any internet presence. Shying too far away from profiteering corporations can be a costly mistake. Balancing the amount you give away versus the amount you hold back is a tricky issue with few hard and fast rules. Trying to define what is or is not "working for free" for someone else is unfair because it means different things depending on experience, industry and personal preference.

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socar In reply to PeteMohrbacher [2013-03-04 03:38:02 +0000 UTC]

What sarcasm? I was absolutely serious, with that--I had no idea they'd raised the fees for Spectrum that much! I haven't submitted in around 10 years. I guess it makes sense, though, that they would raise the rates to be more in line with other annuals, like Society of Illustrators, which has always been much more expensive.

I'm really not suggesting that they're malicious idiots at all--I honestly do not think they are. I don't even think they're idiots, just not particularly well-informed. My belief is that silly contests like this have become SO common that people have begun to think there's no problem with them. I thought I had got that across, but this IS a pretty bare-bones post; I guess I didn't.

It isn't quite true that DA is the only company making money on this contest. It's actually an ad campaign for Blackberry, and the idea of advertising IS to increase profits and brand awareness. But I'm definitely not saying it's "pitch black surrounded by darkness," just that it's part of a larger problem, and not the world's best or most ethical idea. And I would certainly not discourage people from submitting to Spectrum, posting to DA, or doing other constructive things, just because problem areas exist. (I actually have a second DA journal post about things that are often compared to working for free, but aren't, which addresses a lot of those issues, and gives some examples of things you could do without compensation, and without having to worry about being exploited.)

I wouldn't say I'm trying to define "working for free," so much as I'm trying to help other artists, mostly beginners, see that there are problems out there, and start thinking for themselves about how to avoid those problems. I'd have wanted to hear these things, when starting out, so I am posting about them now.

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PeteMohrbacher In reply to socar [2013-03-05 05:19:17 +0000 UTC]

Spectrum entries still cost $20 per entry. But math... 3-4 entries per year x 4 years x $20 = $240-$320 Voila, hundreds of dollars invested with a $0 return. Not that I'm complaining, it's still a pretty fair arrangement and it's far from mandatory.

DA is the only one here getting paid. DA contests happen when someone hands over a pile of cash to them. The advertising that Blackberry is getting from the contest isn't free. Blackberry is not selling the art for a profit either. Much like my Spectrum entries, they won't see a positive return on their investment either. Yet you described this as "exploitative and demeaning".

Google begging for free art was exploitative and demeaning. Let's save those words for the real offenders.

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socar In reply to PeteMohrbacher [2013-03-05 05:59:29 +0000 UTC]

Sorry; I did not consider the possibility that you had submitted several entries per year. I heard they tend not to print multiple entries from the same artist, so I never did. For that reason, I presumed the prices had gone up. It's actually pretty nice that they haven't, when so many have.

I don't agree that Blackberry sees no positive return on its investment. The whole point of advertisement is to raise brand awareness and profit margins, and when it works, it is very effective. If advertising costs usually exceeded benefits, we would see a lot less advertising. There is no question that they will benefit from this, if it attracts positive attention, so I would definitely call it exploitative. And I also consider the lack of value accorded to artists' time and effort a bit on the demeaning side.

I am absolutely not suggesting that this is being done with malice. I think there were a lot of good intentions here, but that the way it was done wasn't very thoughtful or smart.

The main point I am raising, though, is not specific to this contest, but general, meaning this contest, Google begging for free art, and thousands of other poorly-thought-out plans like these. Some are worse than others, and I do not disagree that this one is not among the worst. But they all contribute to the same larger trend of exploitative business practices, related to artists. And this one happened to catch my eye, so it became the focus of this post. But my view of it isn't nearly as dark as you seem to think. I just see it as part of a depressing trend, and thus worthy of questioning.

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Caelicorn [2013-02-20 22:50:03 +0000 UTC]

I wasn't that upset about it, not having looked very far into it. But I was linked to your page via someone on FB and you are exactly right in all of your points...Shame on Neil...He used to be my hero.

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0SupermarineSpitfire [2013-02-20 18:01:54 +0000 UTC]

Considering it's Blackberry (or The Corporation Formerly Known As RIM), I would say not so much 'continued success', more 'getting some credibility again'.

The only conclusion I can draw from shenanigans like this is that dA is ignoring professional artists and appealing to the amateurs and those who don't know any better.

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fuckshit [2013-02-20 17:29:44 +0000 UTC]

I can't ever agree with corporations bypassing the formality of paying a designer to work for them and using students hungry for many glimmer of experience instead. Deviant art is well known for being populated By teenagers and even 10 to 13 year olds

Really they just shouldn't be doing anything like this. They aren't aiga where their user base is professionals that will demand money for their designs, they're taking advantage of all of their users when they do this. They known full well what these corporations are trying to pull.

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Merlkir [2013-02-20 17:26:32 +0000 UTC]

Socar Man, the angry defendor of the internetz!

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Sophia-Christina [2013-02-20 16:44:39 +0000 UTC]

Good Points!!! I never get involved in corporate contests because of those issues and more.

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Lucy-Merriman [2013-02-20 14:50:23 +0000 UTC]

Okay, so as an artist and a Neil Gaiman fangirl, I feel like I need to point some things out.

First of all, Neil already responded to basically this concern on tumblr: [link]

Secondly, Neil Gaiman has worked with artists for pay over and over again--look at all of his graphic novels, all the fun mugs and posters in the 'Neverwear' shop, artists got paid for all of those things. He'd be the first one to say an artist should get paid for their work. He and Cat have even taken work originally designed for free and put on tumblr, and asked artists if they could pay them to put it in 'Neverwear.'

But, to paraphrase what he already said in the tumblr post--this is much more akin to drawing fan art of a story you like, for fun, and then posting it on a website (in this case, the Blackberry website). Everyone gets to participate and gets "prizes" like the badge and the journal skin, so it's not a contest really in that regard. People draw fan art of stuff they love all the time, for free, because they love it. Basically, if you were inspired by one of the stories, draw art for it, and then have fun looking at what other people made!

If you don't like that Blackberry might then use your art on their promotional calendar and website promoting their phone, then just don't submit it to Blackberry. Just post your art on devinatART or tumblr like you do all the time anyway.

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socar In reply to Lucy-Merriman [2013-02-20 18:40:53 +0000 UTC]

Yeah, I saw his response, and I was...honestly rather horrified. If this were actually akin to drawing fanart, it should not be part of a large ad campaign for a huge corporation, exploiting mostly kids and amateurs, who don't know any better. I'm all for collaboration that actually IS for fun, but don't kid yourself: this is for profit. Here's what I posted about his response, elsewhere:

I'd have nothing against this if Mr. Gaiman were doing it on his own steam, as a collaboration with fans. Then, it actually WOULD be an instance of people creating together, just for the fun of it. The problem is that it's actually an ad campaign for a huge company, and everyone involved is profiting EXCEPT the most vulnerable ones: kids, amateurs, the naive, the desperate, artists whose careers really need a boost.... I'm sure his intentions were good, but he clearly has not thought it through, or understood the implications. It's a mistake, and one I hope he can correct, somehow.

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Lucy-Merriman In reply to socar [2013-02-21 02:25:25 +0000 UTC]

Hmm. Hopefully he'll be able to work this out. I really do feel what you're saying; maybe they'll end up charging for the ebook after all, and then the illustrators will get some royalties. I dunno. The more I think about it, the more I feel what you're getting at.

I'll still probably do it, though, you know? I just wish the whole corporate element wasn't tainting the whole thing.

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socar In reply to Lucy-Merriman [2013-02-21 02:35:37 +0000 UTC]

Hey, if you want to do it, I really hope it's a positive experience for you...I'm definitely not going to bag on you for doing something you really want to do. You can tell I wouldn't recommend it, but I know people are going to go for it, anyway, and when they do, I wish them only the best.

I very much hope Mr. Gaiman can come up with a way to turn this into a genuine collaboration--one that really CAN be a win-win situation for young artists. That would be the ideal outcome. I am not saying the opportunity to collaborate with Mr. Gaiman should be dropped and buried, just that it should be done in a respectful, non-exploitative manner.

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juliedillon In reply to socar [2013-02-21 00:01:45 +0000 UTC]

This was my reaction to his response, as well.

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Caelicorn In reply to socar [2013-02-20 23:07:58 +0000 UTC]

I agree with this completely.

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juliedillon In reply to Lucy-Merriman [2013-02-20 15:15:46 +0000 UTC]

It's not just like doing fan art on your own, since if people do choose to participate, they potentially lose all control over their own work. I've been in that position, and it is not a good place to be in. It is not the same thing as just posting it on dA for fun.

And since Mr. Gaiman has worked with artists before and knows about licensing people's art to use in products, he should know better.

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Lucy-Merriman In reply to juliedillon [2013-02-20 18:02:03 +0000 UTC]

As far as I can tell, though, the only control the artists lose is the right to say you don't want Blackberry to use your art in their ads/Calendar thing. Maybe I'm mistaken, but you can still put the piece in your portfolio after the contest is over. I've read the "terms and conditions," and that seems to be what came of it. Regardless, *socar didn't seem concerned about the copyright issues as much as the competition/non-payment issues, which is what I'm trying to address.

Which, I can totally see someone not wanting that. They're using your art to sell a product (a Blackberry) which you will see no profits from. I can see people being really upset about that. That's legit, and if people don't like it, they can either not participate or even go so far as to boycott the product.

But some people don't care about how their art is being used, either because they like Blackberry products or because they just want to draw fan art of the stories and don't care one way or another.

To me, this is like the visual art equivalent to submitting your writing to PANK, Pif, N/A Lit, or really any popular not-for-pay 'zine. People send their writing in because they love the 'zine and want to be a part of it, not because they want compensation; for them having their writing in that 'zine is worth taking it off tumblr and dA for a while. Lots of popular, famous writers have been a part of these 'zines (PANK in particular has some prestigious alumni).

And these zines take nothing away from paying mags and anthologies, which good writers also submit to, all the time. I know you're a professional illustrator and you've illustrated the Xanth books, for instance, and that's mega cool . I think a lot of artists (not you in particular, tho) are worried that free art in some instances will lead all businesses to adopt that model. Honestly, keeping tabs on the Small Press industry like I do, I don't think that's the case. I don't think Clarkseworld or Poetry or The New Yorker will suddenly stop paying for writing because PANK doesn't, because PANK creates a different artistic niche for writers than those magazines do. Similarly, I don't think paying opportunities will stop for artists just because the collaborative model is becoming more popular.

I guess the only difference is PANK isn't trying to sell anybody a phone, which, to be fair, could be a deciding factor.

I guess what I'm saying is, I don't think artists should try and make other artists feel guilty for having fun and participating in projects with other creators that they like. If you're a professional and only accept paying gigs, or if you hate Blackberry, or you'd just rather be able to keep all your work on your personal sites, those are all fine reasons not to participate. I just get sad about these journals that unilaterally say that this type of project is wrong, and we're "suckers" if we participate. Not everyone has the same artistic goals.

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socar In reply to Lucy-Merriman [2013-02-20 20:48:29 +0000 UTC]

One more small thing: I would never refer to another artist as a "sucker." Please don't imply that I did. I have not commented on the participants in this contest, at all, only on the organisers.

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Lucy-Merriman In reply to socar [2013-02-21 00:10:27 +0000 UTC]

You're right, I shouldn't have put it in quotes, I apologize. This message wasn't directed only at you, but also was somewhat in response to the comments on the main page of the article, who did have that attitude. However, I realize that wasn't very clear; sorry to misrepresent your statement

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socar In reply to Lucy-Merriman [2013-02-21 00:14:49 +0000 UTC]

That's OK. I just wouldn't want people thinking I look down on anyone for choosing to participate. I don't think it's a good idea, but I certainly wouldn't characterise someone who wanted to do it anyway as a sucker.

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socar In reply to Lucy-Merriman [2013-02-20 18:49:20 +0000 UTC]

Nobody's trying to make artists feel guilty. The artists participating are NOT the ones in the wrong here. The massive corporation and the experienced writer taking advantage of them are. I have no doubt Mr. Gaiman wanted to do something fun with his fans, but my question to then is...why didn't he do it of his own volition, without corporate backing? Let's face it: he could have done this any time. He could have done it as a genuine collaboration, where he's not asking artists to do anything he isn't doing, himself (ie, creating something nice, just for the fun of it).

Artists who want to be part of this sort of thing are not the problem. Most of them are kids and amateurs. Professionals, businesses, and adults who take advantage of their enthusiasm and lack of awareness are the problem.

Trust me: this has absolutely NOTHING in common with submitting to a small zine. I'm very familiar with these small zines, and they are labours of love, in almost all cases. There are almost never any significant profits, and indeed, a lot of them operate at a loss. Blackberry, on the other hand, is not expecting to make a loss from this ad campaign!

I think it's a great thing to give freely of your time and effort, for something you feel is worthwhile...all I'm saying is that artists can benefit from being a bit critical, a bit skeptical, and thinking about whose nest is being feathered at their expense.

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Lucy-Merriman In reply to socar [2013-02-21 02:19:59 +0000 UTC]

I suppose you're right. Or at least, I can see where you're coming from. Blackberry is a big enough corporation that they could offer cash prizes for the Calendar if they wanted too. Perhaps, because it is a corporation, no project it established could truly create an independent collaborative spirit the way small 'zines do.

I just don't see the harm to the individual, I guess. It's not disingenuous; I don't think they ever implied it was for a charity, or for payment, or would increase your visibility as an artist. It's just for fun, and you get dA badges and a journal skin and you get to see what other people thought of the stories you read. And if enough people like your work, then everyone will get to see it when they download the free Calendar of Tales ebook.

I mean, honestly, I just don't care if Blackberry manages to sell a few extra smartphones because of my design, and I'm genuinely happy that this opportunity came up, regardless of whose idea it was. Personally, I don't feel the need, as you said at the end of your journal, to discourage this kind of behavior, because I feel like it's a win-win situation for the young artists (I'm older than a "kid," but I'm definitely not a professional).

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socar In reply to Lucy-Merriman [2013-02-21 02:32:17 +0000 UTC]

It isn't entirely ABOUT the individual. The harm here goes way beyond those who actually participate: it affects how the value of visual art, and the illustrator's craft, is perceived. Each time a contest like this goes live, and each time someone defends it with the contention that it's harmless fun, and an opportunity for artists to do what they love, et cetera, it reinforces the idea that our work is not to be taken seriously, a little bit more. The cumulative effect is HUGE. That's why it's especially disappointing to see a creative professional feeding the problem.

And they DID imply there would be some sort of charitable donation. If you Google Neil Gaiman and the Keep Moving Project, you can see some sort of vague assertion he's made that he's going to donate some form of proceeds to some unidentified charity...maybe. The language is very noncommittal, and coming from a professional writer, that's significant. By making this implication--actually, it was a statement, not an implication--they added a layer of confusion to this project's actual intent. I thought it WAS a charitable venture, at first.

This is not a win-win situation for anybody. Young artists may get a temporary blush of excitement, if they win, but it's unlikely to do much for their careers, in the long run. And the damage done by contests and other events of this nature will make it more difficult for those young artists to break into the illustration industry, and then survive there, in the future. It DOES matter. As you say, you are not a professional, so you don't see the effects of the attitudes encouraged by this sort of thing every day. I do. My colleagues do. We are hurt by them.

You don't have to discourage this type of behaviour if you don't want to, but I'm going to discourage the bejesus out of it.

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socar In reply to socar [2013-02-20 18:49:42 +0000 UTC]

*then, not "to then."

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Sophia-Christina In reply to juliedillon [2013-02-20 16:43:51 +0000 UTC]

Well Said ...you still have control over your fan art to an extent on DA but by signing agreements with corporations you have the potential of loosing all rights including posting the same artwork on your own sight or DA!

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socar In reply to Sophia-Christina [2013-02-20 19:13:40 +0000 UTC]

I'm not sure that's actually true--I believe in the USA, you always have the right to post your own work in your own portfolio, for purposes of self-promotion, as long as there isn't any NDA in place. This was addressed on the episode of Ninja Mountain where we had a copyright lawyer come in and speak, I think...I'm almost certain she said there's nothing you can sign that erases your right to use your own work to promote yourself. I'll have to listen again to make sure, though.

Still, this IS a complete transfer of rights, in the legal sense: while you can still use your own work to promote yourself, you wouldn't be able to sell prints, relicense it, or otherwise profit from it...but Blackberry would! It's pretty egregious. Something like this should involve the transfer of first print rights ONLY. Full rights cannot be expected, for nothing.

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Caelicorn In reply to socar [2013-02-20 23:03:41 +0000 UTC]

I actually just graduated from Law School, and intellectual property was my top paper. I don't see any concern about giving away rights in this case - a lot of people who do not quite understand how the law works are up in arms here because they think that they will lose exclusive rights in their work. This is not the case, as a contract is ONLY LEGALLY BINDING if there has been monetary consideration, whether this be $1 or $1000. So, from the get go, even if Blackberry purports to enforce the contract, there is no contract for them to enforce. There accordingly can be no transfer of rights.

The matter of fan art and derivative art is completely separate, however. The reason why fan art is dangerous to do is that you are already breaching the intellectual property of someone else. In that case, they do not have rights to what you have done - but they DO have rights to reparation.

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socar In reply to Caelicorn [2013-02-20 23:17:47 +0000 UTC]

Thanks so much for that, and congrats on your recent graduation! I'm always a bit fuzzy on all things law-related, myself, especially anything outside of Canada. I believe US law is fairly similar, but not identical on a lot of points, so it's good to hear input from someone who definitely knows their stuff!

I was trying to stay away from talking about the terms and conditions as much as possible, as I did not want to give out misinformation, but it seems like I did manage to get at least a toe into my mouth...ha, ha!

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Caelicorn In reply to socar [2013-02-20 23:25:18 +0000 UTC]

Thanks !!! Well the law does differ country to country, but there are certain rules when you enter into contracts with someone(incl. a company) from a different country than your own. Thankfully, the law of contract is pretty much the same in most western countries, and sets the primary rules that operate here.

Haha it's all a little cray cray! The problem is, they could try to go ahead with their technically unenforceable contract - then you have to take them to Court, even if you are in the right place legally. It becomes a matter of if you have the money to take them - which most people won't. I think -that- is why sneaky large corporations like this get behind such shady deals as they know no one will stand up to them. It all looks like bullying tactics to me.

The case is also the same when your intellectual property rights are breached by someone overseas, even a private party. Are you really going to be able to go after them to enforce your own rights? It's a sad fact that I tend to hide from copyright infringers when I am barking at them and threatening them with legal action, lol!

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socar In reply to Caelicorn [2013-02-20 23:34:37 +0000 UTC]

That's reassuring to hear, as most of the companies I contract with are not in Canada. I've occasionally wondered if that could cause unforeseen problems, related to conflicting sets of laws, but the way you describe it, that seems quite unlikely.

I'd like to think I WOULD stand up to a bullying corporation, if I found myself in that position, but I think I'd use the court of public opinion: that is to say, I'd spread the story of their malfeasance ALL over the Internet, and send constant e-mails demanding fair treatment, till they were forced to back down. Or sue me, I suppose, in which case I'd have to back down, but at least the word would be out there.

Going after copyright infringers even at home is a pain in the tuchis, let alone overseas; unless significant amounts of money are involved, it tends to be a fool's errand.

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Caelicorn In reply to socar [2013-02-20 23:39:47 +0000 UTC]

Haha yes, the media storm is much more damaging and it drives their RP wild!

You see big bullies doing this all the time >.< They're either bullies, or completely disinterested - which is worse, I don't know!

It really does. The only time you have a good footing to pursue seems to be when you have given rights to a large publishing company of some sort, who has the clout to go after the offending party on your behalf (or theirs). So until I am working for Blizzard or my name is Gerald Brom, I simply lie in wait...like a snake...>.>

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socar In reply to Caelicorn [2013-02-20 23:50:32 +0000 UTC]

Ha, ha, ha...yeah. I think a lot of us are in the same boat. I contract with a lot of small businesses and private individuals; definitely no legal assistance, there! Makes me kind of grateful for the power of social media. It's a little bit reassuring, knowing the power of public outrage might fly to my aid, if I really got screwed. :-D

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Caelicorn In reply to socar [2013-02-21 00:02:32 +0000 UTC]

Definitely XD

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Sophia-Christina In reply to socar [2013-02-20 20:41:19 +0000 UTC]

OK Thank you!!! I have seen some places try to claim that you couldn't show it period which I thought was ridiculous if the artist was not trying to make a profit.

I agree regarding Blackberry they should hire designers or pay the artists for their work. I also agree it should not be a life use by them but a limited use by Blackberry. This is why companies hire artists if the company wants to own the rights like the comic industry.

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